Brews ’n’ Views
What’s better than a cold brew?
Try a brew with a view.
Brews ’n’ Views returns to Beech Mountain this Saturday, inviting one and all to the lofty heights of Beech Mountain Resort for ample samples of liquid altitude adjustment.
The fifth annual beer festival takes place Saturday, July 19, from 2 to 7 p.m. at Ski Beech, bringing with it live music, copious food vendors, family-friendly activities, a “Hash Run,” a mountain bike race series and much more.
“It’s a unique event, especially since it runs in conjunction with the bike race,” Beech Mountain Resort marketing director Talia Freeman said, referring to the PRO GRT series stop at Beech. This is the National PRO circuit, so we will see racers from all over the country.”
The same goes for breweries, although this year’s installment places a stronger emphasis on High Country beers, including selections from Appalachian Mountain Brewery, Flat Top Brewing Co., Beech Mountain Brewing Co., Blind Squirrel Brewery, Boondocks Brewing, Blowing Rock Brewing Co. and Fatty Maddy Beer Co. Other North Carolina breweries include Highland Brewing Co., Foothills Brewing, Green Man Brewery, Granite Falls Brewing Co., Oskar Blues Brewery, Carolina Brewery, Natty Greene’s Brewing Co., Howard Brewing Co., Olde Hickory Brewery, Lone Rider Brewery and Triangle Brewery. New Orleans’ Abita Brewing Co. will also be represented.
“We wanted to shift our focus this year and make it more about the beer, so people can learn about what they’re drinking, and I think it’s going to be pretty neat,” Freeman said. “We have a lot more breweries this year, and a lot more representatives from the breweries are coming themselves, so I think it’s going to be a nicely polished event.”
Festivalgoers can also check out the newly renovated Beech Mountain Brewing Co. taproom at the resort and enjoy a lift ride — included with admission — to the mountain’s summit, where they can visit the resort’s 5506’ Skybar.
“It’s just beautiful,” Freeman said. “We’ve done a lot of upgrades at the resort.”
Despite the focus on beer, Freeman said Brews ’n’ Views remains family-friendly, featuring a junior mountain bike event, face-painting and numerous children’s activities, “so parents can come out and feel comfortable having their children there.”
As for tasting, Freeman encourages tasters to approach the festival responsibly.
“People should just take their time and really learn about what they’re drinking, and I think that’s what’s cool about our setup. It’s small, so you can engage the brewers themselves and learn about the product.”
To further ensure safety, the resort will offer shuttle service to locations on Beech Mountain, and area hotels are offering lodging specials. For information on lodging options, visit http://www.beechmtn.com/lodging.
Tickets to the tasting cost $25 in advance and $30 at the gate. To purchase advance tickets, and for more information, visit http://www.beechmountainresort.com.
In the past year, fundraising 5Ks and fun runs have dominated the calendar. Beech Mountain Resort, however, plans to focus on the “fun” more than the “run,” with the Beech Mountain Brewing Co. Hash Run (almost) 5K, also taking place that Saturday.
Contestants take a lift to the top and traipse down the slopes, sampling Beech and Blind Squirrel beer at “hydration” stations along the way.
“It was funny,” Freeman said of the 2013 Hash Run. “People really get into it. Where else will you find a run that begins sitting down, immediately followed by drinking an ice-cold beer with the beautiful view of Beech Mountain?”
At the finish line, hash runners will claim their prize — a VIP pre-tasting of beers at Beech Mountain Brewing Co.
The entry fee is $40 or $35 in advance, which covers the 5K, beers along the way, the Beech Mountain Brewing after-party, admission to Brews ’n’ Views and various prizes in multiple categories.
2014 Downhill Series
Brews ’n’ Views runs in conjunction with the PRO GRT stop at the Beech Mountain Resort Bike Park, taking place Saturday and Sunday at the resort.
Spectators can expect between 100 and 200 downhill mountain cyclists to race at the park, which holds the designation of being the highest elevation bike park featuring lift access on the East Coast.
Saturday’s schedule will feature practice runs from 10 a.m. to 4:30 p.m., and the racing starts Sunday at noon.
For a complete schedule, visit http://www.beechmountainresort.com/media/news/178.html.