AltaVista turns 20
Alta Vista Gallery in historic Valle Crucis will host a "birthday party" this Saturday, July 24, from 11 a.m. to 5 p.m., to celebrate the gallery's 20th year (and the owner's birthday, too).
Birthday cake will be served, along with other foods and wine from Shelton Vineyards.
"Surviving in the art business is tough, so I figured 20 years is something to truly celebrate," owner Maria Santomasso-Hyde said. "The actual anniversary date for the gallery is in October, so we'll have another party then, on Oct. 23."
To emphasize the birthday theme, the gallery is giving customers a birthday gift of 10 percent off purchases on July 24, if they bring in this article or Alta Vista advertisement in this newspaper.
"Customers deserve a thank-you gift for keeping us in business for 20 years," Hyde said.
"Customers have helped us over the 20 years, not only by buying art, but also by providing feedback, which I share with the artists. I also use customer feedback to help shape my decisions about which artwork to show here.
"If you haven't seen the gallery in a while, you'll always be amazed by how it keeps changing.
Not only new artists, but new styles, colors and techniques from artists we've represented for many years. For example, painter Joan Sporn recently added palette-knife paintings to her repertoire of loosely-brushed oils, and Tonya Bottomley totally recreated her style and now has added new subjects also. For the Aug. 28 reception at Alta Vista, she will have new work featuring stylized nudes.
"One of my artists, Jean Pollock, has been painting for more years than I've been alive, and she keeps evolving. Her new landscapes will be featured at our Sept. 25 reception in her honor."
The gallery shows works from more than 100 artists, and most have brought in new work to help the gallery celebrate its birthday - including a large number of new pieces from Mangum Pottery, with new glazes and techniques.
While at the birthday reception, customers will be asked to complete a ballot to vote for the painting they feel is Best of Show.
"After I tally the votes, I may consider the results to help me decide on a 'purchase award' - a birthday gift for me," Hyde said.
Alta Vista Gallery offers oil paintings, watercolors, limited edition prints, giclees on canvas, kaleidoscopes, stained-glass, fused glass, handmade jewelry, art tiles and Mangum Pottery.
The gallery reception is part of the Avery Tour de Art, in which a group of galleries hosts receptions on every fourth Saturday, June through October. Maps to the galleries on the Tour de Art are available at Alta Vista and the other participating galleries.
Alta Vista Gallery is located in a National Register of Historic Properties farmhouse at 2839 Broadstone Road in Valle Crucis, between the Mast Farm Inn and Mast Store Annex. View a map with directions and some of the art at http://www.altavistagallery.com, or call the gallery at (828) 963-5247 for more information.
Gallery Times is a weekly news feature of the Focus section of The Mountain Times, featuring short news items submitted by local galleries.
For more information, contact editor Frank Ruggiero at (email@example.com) or (828) 264-6397.